Park Jimin from BTS and Jang Won-young from IVE were the most popular K-pop group members in September 2025, according to the Korean Business Research Institute. Jimin returned to the top spot of K-pop boy group brand rankings after BTS’s Jin led the list in August. Meanwhile, Jang Won-young claimed the first rank in K-pop girl group brand rankings, surpassing Rosé of BLACKPINK, who had led the rankings for two consecutive months. Explore the complete K-pop boy and girl group member brand reputation rankings for September 2025.
September 2025 K-pop Group Member Brand Reputation Rankings
The Korean Business Research Institute has announced the latest brand reputation rankings for individual boy and girl group members. They determined the rankings through an analysis of consumer behavior.
The institute analyzed 75,263,194 big data points from 755 individual members of boy groups, collected between August 20 and September 20, 2025. It decreased by 14.17% from the 87,691,981 data points analyzed in August.
Meanwhile, for individual girl group members, the institute analyzed 121,190,022 big data points from 725 individual girl group members, collected from August 21 to September 21, 2025. The data points increased by 21.29%, compared to 99,917,582 data points analyzed in August.
BTS’ Jimin Returns to #1 Spot
Jimin of BTS topped the K-pop boy group rankings with a brand reputation index of 5,390,371, marking a significant 22.93% increase from August’s index of 4,385,053. His brand is unique, as it is built entirely by his powerful fandom.
After dating rumors involving actress Song Da-eun surfaced, the “Who” singer also generated massive online buzz with his new blonde hair.
His Community Index was the highest (2,524,416), showing powerful, fan-driven engagement. Online communities are his brand’s main driver. His Communication Index was also very high (1,890,776), reflecting massive social media buzz that comes from strong organic support.
Fans celebrated Jimin’s achievements, connecting his name with major topics. His top keywords were “Billboard chart,” “Who,” and “Spotify.” Furthermore, fans used powerful terms that related to him, such as “the one and only,” “record,” and “surpass.”
The online mood was overwhelmingly positive. The positivity-negativity analysis confirmed this, revealing a 91.27% positive feedback score.
IVE’s Jang Won Young Ranks 1st
In the individual K-pop girl group member brand reputation rankings for September 2025, Jang Won-young from IVE claimed first place. Her brand reputation index increased impressively by 52.75%, rising from 6,441,557 in August to 9,839,311 in September.
Jang Won-young has a multi-faceted and dominant brand profile. Unlike some idols whose influence is overwhelmingly driven by a single area (like community support), her power is remarkably well-distributed. Her score was composed of a Participation Index of 1,891,545, a Media Index of 1,990,220, a Communication Index of 3,639,567, and a Community Index of 2,317,979.
The idol was recently appointed as a BVLGARI ambassador. Additionally, her childhood photos and pictures of her wearing a military uniform sparked buzz.
A comprehensive analysis revealed that her popular keywords included “IVE SECRET,” “Wonyoung-esque mindset,”and “Lucky Vicky,” while her popular related terms included “charming,” “experience,” and “model.” Jang Won-young also earned a positive score of 93.42 percent on the positivity-negativity analysis.
Check out the complete brand reputation rankings for individual K-pop boy and girl group members below.
TOP 100 Boy Group Members
- BTS Jimin
- ASTRO Cha Eun Woo
- BTS Jin
- BTS Jungkook
- BIGBANG G-Dragon
- BTS V
- Wanna One Kang Daniel
- Wanna One Park Ji Hoon
- EXO Baekhyun
- BTS Suga
- Super Junior Heechul
- BTS J-Hope
- TVXQ Yunho
- SHINee Key
- BTS RM
- Super Junior Choi Siwon
- WINNER Song Min Ho
- WEi Kim Yohan
- RIIZE Wonbin
- Highlight Yoon Doojoon
- BIGBANG TOP
- Super Junior Kyuhyun
- RIIZE Sohee
- RIIZE Sungchan
- EXO Kai
- ATEEZ San
- Shinhwa Lee Min Woo
- Wanna One / NU’EST Hwang Minhyun
- Wanna One Ong Seong Wu
- NCT Mark
- SHINee Minho
- BIGBANG Taeyang
- RIIZE Anton
- THE BOYZ Juyeon
- SEVENTEEN Hoshi
- Wanna One Bae Jin Young
- NCT Doyoung
- Wanna One Ha Sung Woon
- ZEROBASEONE Sung Han Bin
- SEVENTEEN Mingyu
- TVXQ Changmin
- ENHYPEN Sunghoon
- BIGBANG Daesung
- TREASURE Bang Yedam
- SHINee Taemin
- THE BOYZ Sunwoo
- NCT Sion
- ENHYPEN Jay
- NCT Riku
- NCT Jaehee
- SEVENTEEN Woozi
- SEVENTEEN Jeonghan
- WINNER Kim Jinwoo
- SHINee Jonghyun
- Wanna One Kim Jaehwan
- EXO Suho
- WINNER Lee Seung Hoon
- Super Junior Donghae
- GOT7 Jinyoung
- NCT Jaehyun
- NCT Yushi
- SEVENTEEN Wonwoo
- Highlight Lee Gikwang
- ENHYPEN Sunno
- NCT Ryo
- WINNER Kang Seung Yoon
- ENHYPEN Jungwon
- SHINee Onew
- Stray Kids Hyunjin
- RIIZE Eunseok
- SEVENTEEN Seungkwan
- SEVENTEEN Jun
- Highlight Yang Yoseob
- ZEROBASEONE Zhang Hao
- Super Junior Eunhyuk
- Monsta X Minhyuk
- Super Junior Shindong
- Infinite L
- SEVENTEEN DK
- TXT Yeonjun
- SEVENTEEN S.Coups
- THE BOYZ Hyunjae
- ENHYPEN Niki
- NCT Sakuya
- Super Junior Leeteuk
- Shinwha Eric
- Shinwha Andy
- BTOB Lee Changsub
- ENHYPEN Heeseung
- NU’EST Baekho
- TXT Subin
- EXO Sehun
- MONSTA X I.M
- BTOB Im Hyunsik
- BTOB Yook Sungjae
- NCT Haechan
- Super Junior Yesung
- Stray Kids Felix
- ZEROBASEONE Han Yujin
- Monsta X Jooheon
TOP 100 Girl Group Members
- IVE Jang Won Young
- BLACKPINK Rosé
- BLACKPINK Jennie
- IVE An Yu Jin
- BLACKPINK Lisa
- aespa Winter
- Red Velvet Joy
- Girls’ Generation’s Yoona
- BLACKPINK Jisoo
- IVE Liz
- Cignature Jee Won
- TWICE Nayeon
- TWICE Jihyo
- TWICE Mina
- ILLIT Minju
- TWICE Dahyun
- ILLIT Wonhee
- IVE Rei
- aespa Giselle
- aespa Ningning
- TWICE Sana
- Red Velvet Seulgi
- ITZY Yuna
- NMIXX Sullyoon
- IVE Gaeul
- Red Velvet Yeri
- ITZY Ryujin
- Red Velvet Wendy
- IVE Leeseo
- TWICE Jeongnyeon
- LE SSERAFIM Kim Chaewon
- Girls’ Generation Taeyeon
- aespa Karina
- Oh My Girl YooA
- FIFTY FIFTY Aran
- TWICE Chaeyoung
- Oh My Girl Arin
- WJSN Dayoung
- Oh My Girl Mimi
- LE SSERAFIM Sakura
- APINK Jung Eun Ji
- LE SSERAFIM Kazuha
- Oh My Girl Hyojeong
- fromis_9 Baek Ji Heon
- ITZY Yeji
- Girl’s Day Hyeri
- Girl’s Day Bang Minah
- NMIXX Haewon
- APINK Yoon Bomi
- IZNA Yoon Ji Yoon
- MAMAMOO Solar
- FIFTY FIFTY Yewon
- APINK Park Chorong
- fromis_9 Lee Chae Young
- LE SSERAFIM Hong Eun Chae
- Hearts2Hearts Ian
- NMIXX Lily
- LEE SERAFIM Huh Yun Jin
- ITZY Lia
- Oh My Girl Seunghee
- Girl’s Day Yura
- fromis_9 Song Ha Young
- BABYMONSTER Asa
- fromis_9 Park Ji Won
- STAYC Yoon
- BABYMONSTER Rami
- NMIXX Jiwoo
- BABYMONSTER Ahyeon
- MEOVV Anna
- FIFTY FIFTY Hana
- Kiss of Life Natty
- Woo!ah! Wooyeon
- WOOAH Nana
- H1-KEY Yel
- Hearts2Hearts Jiwoo
- Girl’s Day Sojin
- NMIXX Bae
- fromis_9 Lee Na Gyung
- BABYMONSTER Ruka
- Kiss of Life Belle
- WJSN Soobin
- ITZY Chaeryeong
- WJSN Yeonjung
- Oh My Girl Yubin
- STAYC Sieun
- f(x) Luna
- ILLIT Moka
- BABYMONSTER Laura
- H1-KEY Riina
- KiiiKiii Jiyu
- ILLIT Yunah
- H1-KEY Seoi
- KiiiKiii Leesol
- ILLIT Iroha
- IZNA Mai
- IZNA Bang Jee Min
- IZNA Choi Jung Eun
- Hearts2Hearts Yuha
- Hearts2Hearts Stella
- FIFTY FIFTY Kina
Is your favorite K-pop idol on the list? Please share with us in the comments below.
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