December 2024 TOP 50 Korean Drama Actor Brand Reputation Rankings

On December 11, the Korean Business Research Institute revealed that actor Kim Nam Gil ranked first in the December drama actor rankings. Check out the December 2024 Top Korean Drama Actor Brand Reputation Rankings below.

December 2024 Korean Drama Actor Brand Reputation Rankings

From November 11 to December 11, 2024, the Korean Business Research Institute extracted 62,421,649 brand big data points from 50 Korean drama actors and actresses who appeared in dramas. This number represents a 30.35 percent increase in brand big data compared to the 47,888,226 points extracted from Korean drama actors in November.

The institute conducted consumer behavior analysis using the latest brand big data to obtain brand participation, media, communication, and community indexes. In addition, they calculated each actor’s brand reputation index and compiled it to determine the brand reputation rankings in December.

As a result, Kim Nam Gil, Yoo Yeon Seok, Gong Yoo, Seo Hyun Jin, and Lim Ji Yeon secured their spots in the top five Korean drama actor brand reputation rankings in December 2024. Check out the top Korean drama actors in October, November, and December below.

TOP 5

1. Kim Nam Gil

Actor Kim Nam Gil continues to shine as Kim Hae Il in the ongoing Kdrama series “The Fiery Priest 2,” topped the Korean drama actor rankings for December 2024. The actor gained a brand reputation index of 3,121,696, with the following breakdown:

• Participation Index: 577,606
• Media Index: 704,187
• Communication Index: 874,290
• Community Index: 965,614

Furthermore, in the big data link analysis, Kim Nam Gil’s brand ranked high for the terms “transformation,” “sincerity,” and “beauty.” In addition, in the keyword analysis, “Fiery Priest,” “cross-dressing,” and “lively character” also ranked high. In the positive/negative ratio analysis, the actor earned a positive score of 91.02 percent.

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2. Yoo Yeon Seok

Actor Yoo Yeon Seok, who wowed audiences with his stunning performance as Baek Sa Eon in the new drama “When the Phone Rings,” landed in second place in the December ranking of Korean drama actors. Actor Yoo Yeon Seok achieved a brand reputation index of 2,841,158, with the following breakdown:

• Participation Index: 451,480
• Media Index: 460,533
• Communication Index: 982,652
• Community Index: 946,493

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3. Gong Yoo

Actor Gong Yoo, who made a stunning comeback to the romance genre with his new drama “The Trunk,” claimed the third spot in the Korean drama actor rankings for December. He achieved a brand reputation index of 2,624,241, with the following breakdown:

• Participation Index: 300,128
• Media Index: 487,816
• Communication Index: 876,371
• Community Index: 959,926

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4. Seo Hyun Jin

Actress Seo Hyun Jin, who successfully portrayed the role of No In Ji in the new drama “The Trunk” alongside Gong Yoo, secured the fourth position in the December ranking of Korean drama actors. The actress achieved a brand reputation index of 2,514,876, with the following breakdown:

• Participation Index: 774,903
• Media Index: 532,006
• Communication Index: 519,167
• Community Index: 688,800

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5. Lim Ji Yeon

Actress Lim Ji Yeon, who made her debut in Korean historical drama with “The Tale of Lady Ok,” secured the fifth spot. The rising star earned a brand reputation index of 2,373,405, with the following breakdown:

• Participation Index: 398,841
• Media Index: 409,209
• Communication Index: 599,474
• Community Index: 965,881

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TOP 50

1. Kim Nam Gil
2. Yoo Yeon Seok
3. Gong Yoo
4. Seo Hyun Jin
5. Lim Ji Yeon
6. Chae Soo Bin
7. Hwang In Youp
8. Sung Joon
9. Jung Chae Yeon
10. Bae Hyun Sung
11. Honey Lee
12. BIBI
13. Ji Chang Wook
14. Geum Sae Rok
15. Choo Young Woo
16. Kim Jung Hyun
17. Choi Tae Joon
18. Jung Yu Mi
19. Han Chae Young
20. Kim Sejeong
21. Joo Ji Hoon
22. Lee Jong Won
23. Kim Sung Kyun
24. Go Soo
25. Han Ji Hyun
26. Seo Hyeon Woo
27. Park Ji Young
28. Heo Nam Joon
29. Ryu Seung Beom
30. Lee Min Ki
31. Kim Gyu Seon
32. Kim Jae Won
33. Choi Woong
34. Jang Gyu Ri
35. Han Bo Reum
36. Choi Jung Yoon
37. Choi Won Young
38. Bae Doona
39. Lee Suhyun
40. Yang Hye Ji
41. Shim Yi Young
42. Lee Hak Joo
43. Han Yoon Kyung
44. Jo Soo Min
45. Lee Yi Kyung
46. Jo Woo Jin
47. Yeon Woo
48. Choi Moo Sung
49. Jung Yun Ha
50. Lee Hyo Choon

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Is your current favorite K-drama actor/actress included? Let us know in the comments below, and don’t forget to check out other Korean brand popularity rankings!

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Source: Brikorea