This month, Jang Won Young, Rosé, and Karina topped the latest brand reputation rankings for female Kpop idols. Which female Kpop idol made it to the top 100 this month? Discover the top 100 individual Kpop girl group member brand reputation rankings for February 2025 below.
February 2025 Individual Kpop Girl Group Member Brand Reputation Rankings
From January 16 to February 16, the Korean Business Research Institute extracted 133,076,312 brand big data points of 712 girl group individuals. The number represents an 11.81 percent increase compared to 119,020,915 brand big data points recorded in January.
Furthermore, the institute used the latest brand big data points in consumer behavior analysis. This analysis measured the participation, media, communication, and community indexes to determine each member’s brand reputation index.
On February 16, the Korean Business Research Institute announced that Jang Won Young, Rosé, Karina, Jennie, and An Yu Jin dominated the top five Kpop girl group member brand reputation rankings for February 2025.
Find the top 30 Kpop girl group members from December 2024 to February 2025 below.
TOP 5
1. IVE Jang Won Young
Jang Won Young from IVE, loved by her fans for her visuals and attitude, ranked first in February’s girl group member brand reputation rankings. Her position rose to first place this month with an impressive 122.42 percent increase in her brand reputation index, rising from 6,067,563 in January to 13,495,463 in February. Here’s the breakdown:
- Participation Index: 3,384,280
- Media Index: 3,180,838
- Communication Index: 3,242,926
- Community Index: 3,687,419
In link analysis, the institute found the terms “all-kill,” “record,” and “advertise” to be the most related terms to the female idol. As reported, Jang Won Young’s group, IVE, set a new record with their latest single, “REBEL HEART,”achieving a perfect all-kill (PAK). Additionally, Woori Bank selected Jang Won Young as the new model for their digital banking service, ‘Won Banking.’
Furthermore, the institute identified “Lucky Vicky,” “REBEL HEART,” and “Buddha’s Words” as the top keywords in her analysis. In positivity-negativity analysis, Jang Won Young achieved a positive score of 94.97 percent, indicating favorable public reactions toward Jang Won Young.
2. BLACKPINK Rosé
Rosé has been confirmed as the first K-pop artist to reach No.1 on Apple Music's Top 100: Global chart.
— Guinness World Records (@GWR) January 24, 2025
She scored her first No. 1 on October 24th with 'APT.'. pic.twitter.com/uUJlL5lBTg
Rosé from BLACKPINK, recently recognized by Guinness World Records as the first K-pop artist to reach No.1 on Apple Music’s Top 100: Global chart, claimed second place. However, her brand reputation index fell by 6.01%, dropping from 11,082,968 in January to 10,417,315 in February. Here is the breakdown:
- Participation Index: 1,034,259
- Media Index: 982,593
- Communication Index: 2,424,492
- Community Index: 5,975,971
3. aespa Karina
Karina from aespa, who was rumored to feature in G-Dragon’s upcoming music video, dropped to third place. Despite this decline in rank, her brand reputation index increased by 22.83 percent, increasing from 6,262,500 in January to 7,692,304 in February. Here’s the breakdown:
- Participation Index: 1,663,468
- Media Index: 1,544,881
- Communication Index: 1,922,947
- Community Index: 2,561,009
4. BLACKPINK Jennie
Jennie from BLACKPINK, who will receive recognition for contributing to the music industry at the 2025 Billboard Women in Music Awards, maintained a strong position in fourth place this month. The “Mantra” singer’s brand reputation index increased by 43.38 percent, climbing from 5,036,304 in January to 7,221,049. Here’s the breakdown:
- Participation Index: 1,021,748
- Media Index: 998,742
- Communication Index: 2,365,947
- Community Index: 2,834,611
5. IVE An Yu Jin
An yu Jin from IVE, recently selected as the advertising model for Hana Bank, rounded out this month’s top five Kpop girl group member rankings. Her brand reputation index increased by 48.59 percent, rising from 3,802,053 in January to 5,649,447 in February. Here’s the breakdown:
- Participation Index: 1,500,301
- Media Index: 715,970
- Communication Index: 1,986,374
- Community Index: 1,446,801
TOP 100
- IVE Jang Won Young
- BLACKPINK Rosé
- aespa Karina
- BLACKPINK Jennie
- IVE An Yu Jin
- aespa Winter
- BLACKPINK Jisoo
- BLACKPINK Lisa
- ITZY Yuna
- IVE Rei
- Cignature Jee Won
- IVE Liz
- IVE Gaeul
- ITZY Chaeryeong
- IVE Leeseo
- aespa Giselle
- Red Velvet Seulgi
- aespa Ningning
- BABYMONSTER Asa
- Red Velvet Yeri
- TWICE Jihyo
- LE SSERAFIM Kim Chaewon
- Red Velvet Wendy
- TWICE Nayeon
- TWICE Mina
- BABYMONSTER Ahyeon
- MAMAMOO Hwasa
- Oh My Girl YooA
- LE SSERAFIM Sakura
- TWICE Jeongyeon
- Red Velvet Joy
- Kiss of Life Belle
- Red Velvet Yeri
- (G)I-DLE Miyeon
- TWICE Dahyun
- BABYMONSTER Ruka
- TWICE Chaeyoung
- Girls’ Generation Taeyeon
- LE SSERAFIM Hong Eun Chae
- Oh My Girl Arin
- Kiss of Life Natty
- Oh My Girl Mimi
- fromis_9 Lee Sae Rom
- LE SSERAFIM Kazuha
- BABYMONSTER Laura
- fromis_9 Lee Chae Young
- Oh My Girl Hyojeong
- fromis_9 Baek Ji Heon
- MAMAMOO Solar
- ITZY Ryujin
- BABYMONSTER Chiquita
- ILLIT Minju
- Girl’s Day Hyeri
- Oh My Girl Seunghee
- Apink Yoon Bomi
- LE SSERAFIM Huh Yun Jin
- TWICE Sana
- ILLIT Wonhee
- fromis_9 Song Ha Young
- ITZY Yeji
- BABYMONSTER Pharita
- Girl’s Day Yura
- fromis_9 Roh Ji Sun
- FIFTY FIFTY Hana
- ITZY Lia
- WJSN Bona
- Oh My Girl Jiho
- Girl’s Day Bang Minah
- fromnis9_Lee Seo Yeon
- Apink Jeong Eun Ji
- fromis_9 Lee Na Gyung
- fromis_9 Park Ji Won
- Kiss of Life Julie
- WJSN Soobin
- TWICE Momo
- Girl’s Day Sojin
- ILLIT Moka
- WJSN Seola
- ILLIT Yunah
- WJSN Dayoung
- Kiss of Life Haneul
- Oh My Girl Yubin
- Apink Park Chorong
- NMIXX Jiwoo
- woo!ah! Nana
- ILLIT Iroha
- NMIXX Haewon
- woo!ah! Wooyeon
- NMIXX Bae
- WJSN Yeonjung
- tripleS JiYeon
- f(x) Luna
- f(x) Victoria
- tripleS Kim Nakyoung
- tripleS Kim Yoo Yeon
- NMIXX Kyujin
- FIFTY FIFTY Moon Chanelle
- tripleS Park So Hyun
- H1-KEY Riina
- tripleS Yoon Seo Yeon
Is your favorite female idol included in February’s top 100 rankings? Please share with us in the comments, and explore other Kpop brand popularity rankings for February 2025 here!
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Source: Brikorea
