Ever wonder how Dispatch Korea has always managed to get ahead in acquiring the scoop for their New Year couple? And who do you think will be the famous New Year couple of Dispatch in 2024? Join us as we reveal the secrets behind Dispatch’s ways of becoming the leading figure of celebrity dating scandal in Korean entertainment.
Dispatch Korea: From Minor Company to the Nation’s Biggest Investigative Media
If you are a dedicated enthusiast of South Korean entertainment, you must understand the significance of Dispatch Korea in the industry. From controversies and criticism, Dispatch Korea now strives as one of the nation’s top investigative media. Not only that, but in terms of celebrity dating couples, the local media is no longer in competition with this company. Instead, everyone is now waiting to see who Dispatch Korea will reveal as their New Year couple, especially in 2024.
However, did you know how Dispatch Korea managed to rise up this far?
Founded in 2008, Dispatch Korea was infamous for being the nation’s #1 paparazzi. Over the years, they believed that reporting only on trending topics would be highly challenging. And, it was not something they wanted to do.
Therefore, several reporters from Sports Seoul quit the company and established Dispatch. It would become a brand-new company covering news not limited to trending topics.
“We had the ambition to create our own media outlet, but we quickly learned how challenging that could be. To achieve success, focusing on profitable subjects, like what’s trending in search topics, has been highly essential.
Breaking into the Korean news scene requires journalists to propose around 50 story ideas daily. To verify these ideas, it means making the same number of calls every day. Imagine spending 5 minutes on each call; that’s 250 minutes on the phone. It’s a daunting task.
Staying with Sports Seoul meant we had to keep our focus on trending topics. We realized that our passion for covering the stories we truly cared about would have to take a backseat, as these might not be as profitable for the company.”
A Dispatch reporter.
Since then, the company has built its reputation as one of the most updated sources not only in celebrity dating scandals but also in researching and uncovering hidden information on controversial cases in South Korea.
Dispatch Korea Breaks the Mainstream with Their New Year Couple: What Happened in 2024?
Still, one of the most famous records Dispatch Korea has accumulated is its famous New Year couple, released on January 1. It has become an annual tradition that the public both detests and highly anticipates every year.
Unfortunately, on January 1, 2024, Dispatch Korea remained silent and refrained from revealing its New Year couple. Many believed it was due to honoring the tragic incident involving “Parasite” actor Lee Sun Kyun.
Still, most people may not realize this, but Dispatch did not always reveal its New Year couple precisely on January 1.
In 2022, they revealed T-ara Hyomin and Hwang Ui Jo on January 3. Meanwhile, in 2023, Dispatch revealed IU and Lee Jong Suk dating news just a day before New Year.
What’s more, Dispatch even refrained from revealing any couple in 2017 due to a massive political scandal and again in 2020 out of respect to the COVID-19 pandemic.
Therefore, 2024 is not the first time Dispatch Korea has broken its New Year couple tradition, as they have always been flexible.
How Dispatch Stays Ahead with Their Stories
Dispatch Korea may seem to have become the most controversial leading media outlet in South Korea. Everyone is now anticipating their investigative reports not only into celebrities dating scandal but also other crucial cases. For instance, the most recent revelation was when Dispatch reported exclusive details on Lee Sun Kyun’s drug case.
While some people argue about the nature of its paparazzi-style report and invasion of privacy, the public has gradually opened up and even waited for Dispatch’s story with every major case: Lee Sun Kyun, FIFTY FIFTY, and even Park Min Young’s ex-boyfriend Kang Jong Hyun.
So, how does the company stay ahead with its story?
The Best Evidence
Starting from the New Year couple, a reporter from Dispatch Korea once revealed that they have always changed and updated their investigation methods. One of the most famous reasons why Dispatch Korea stayed ahead with their New Year couple story is the photo evidence.
An anonymous Korean magazine reporter once admitted that Dispatch has always managed to provide the best evidence, especially for celebrity dating news.
“Every entertainment reporter knows about the dating lives of celebrities, but Dispatch excels at collecting solid evidence. This evidence ensures that they always have exclusive stories.
Other media outlets typically won’t cover dating news without photographic proof. It’s like an unwritten law in the industry.
That is why we must endure a strange situation when we are aware of a secret relationship but can’t report it publicly.”
anonymous reporter.
Never Target Rookie Artists
Secondly, Dispatch once said they would never target rookie or newly debuted artists. According to the media company, they did not want to rob them of the chance to grow in the industry.
However, the public assumed it was a clever excuse and justification. They believe that Dispatch has always spared these rookies due to popularity issues. After all, these rookies cannot offer the same popularity as experienced figures in the industry. Therefore, they won’t be able to stir enough public interest and end up with no profitable success.
Exposing Celebrities at the Peak of Their Careers
Moreover, Dispatch also stated that they would never expose celebrities’ dating scandals at the peak of their careers.
However, the media outlet has repeatedly taken back its words. Dispatch has revealed dating scandals of artists like Jennie, Kai, Yoona, Park Min Young, and others during their most popular moments.
By doing so, Dispatch Korea managed to rise higher with their New Year couple and celebrity dating stories.
Changing Approach in Securing Photo Evidence
During their initial reports in 2008, Dispatch revealed artists Hyun Young and Kim Jong Min as their first New Year couple.
Initially, Dispatch admitted their uncertainty about how to verify the existence of these rumored celebrity couples who were dating in secret. As a solution, they turned to methods similar to those used by American paparazzi, particularly in terms of photography.
However, according to a Dispatch reporter, this method did not end really well. Therefore, Dispatch decided to change its method of acquiring evidence by spying on these celebrities from a distance.
“I once watched a video where Britney Spears responded to paparazzi with a wave and a pose. This inspired me to approach celebrities directly. I approached Hyun Young and Kim Jongmin’s car during their date and asked if they were dating. It felt like I was a detective, but I was just exposing a celebrity couple.
Both Hyun Young and Kim Jongmin were understandably frightened. Kim Jongmin even mentioned on Radio Star that he threw my camera. This incident taught me to be less intrusive in my reporting.
Imagine a regular couple being filmed without consent; they wouldn’t like it, and neither do celebrities. Since then, I’ve been more cautious, filming from a distance and confirming relationships through their agencies.”
Dispatch reporter
Allegedly Negotiating with Entertainment Companies
Posts on platforms like Pann and Twitter suggest that Dispatch actively seeks out news stories and then might negotiate with artists’ management companies. They speculate that if these negotiations don’t succeed, Dispatch will then publicize the relationships.
This leads to questions about why HYBE artists, including BTS, Seventeen, and TXT, have never been featured in Dispatch’s dating news.
“Considering BTS’s status as a top K-pop group, it’s surprising that Dispatch doesn’t report on the dating lives of its seven members.”
anonymous online post.
This method allows Dispatch Korea to gain not only fame but also reputation for making one of the most reliable celebrity dating stories with their New Year couple reports.
Who is Dispatch New Year Couple 2024?
Finally, with all these approaches, will Dispatch Korea eventually release its 2024 New Year couple?
Previously, rumors mentioned that the 2024 Dispatch New Year couple was between 2nd generation male idol turned actor and a 4th generation female idol.
Then, a Japanese media and Pann Nate forum reported a shocking possibility for these two artists. According to the Japanese media, it was possible that Park Hyung Sik and aespa Giselle would become Dispatch Korea’s New Year couple in 2024.
After all, Giselle is a member of 4th generation group aespa. Meanwhile, despite being a successful actor, Park Hyung Sik was once a member of 2nd generation Kpop idol group, ZE:A, with Im Si Wan.
Yet, this rumored 2024 New Year couple is not yet official, so we will still need the confirmation statement from Dispatch Korea.
Meanwhile, another Korean media outlet recently identified a celebrity and a soccer player as the celebrated New Year couple for 2024, a disclosure traditionally associated with another well-known Korean media organization.
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Source: University Tomorrow, Pann Nate, Daebak Tokyo.