January 2021 KPop Girl Group Member Brand Reputation Rankings

The Korean Business Research Institute has published the Top 100 KPop Girl Group Member Popularity & Brand Reputation Rankings for January 2021.

As cited from Rekorea, “The Brand Reputation Index is an index that extracts big data of a brand and analyzes it by consumer behavior. Then classifies and weights it into participation value, communication value, media value, and social value. Brand reputation analysis can help you to find out who, where, how, and why talking about your brand”.

KPop Girl Group Member Popularity & Brand Reputation Rankings in January 2021

For the analysis, the institute has collected big data of 91,339,797 brand reputation of 535 kpop girl group members on 17 December 2020 – 17 January 2021. Moreover, compared to the 90,780,154 big data of kpop girl group member brand-reputation in December 2020, it increased by 0.62%.

As a result of the analysis, BLACKPINK Jennie is still at the #1 rank. #2 is Oh My Girl Arin, and BLACKPINK Jisoo at #3, followed by (G)I-DLE Soyeon at #4 and (G)I-DLE Yuqi at #5.

The results of the high-ranking keyword analysis associated with BLACKPINK Jennie are YouTube, SOLO, and Instagram. In addition to this, the words open, sexy, and alluring are the highest-ranking related terms. Additionally, the group has positive reactions of 72.55 %.

Top 5 KPop Girl Group Member Brand Reputation Rankings

1. BLACKPINK Jennie

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A post shared by J (@jennierubyjane)

Brand Index: 2,855,331

Participation Index: 738,682

Media Index: 533,276

Communication Index: 855,121

Community Index: 728,252

Compared to the brand reputation index of 3,521,147 in December 2020, it fell 18.91% in January 2021.

2. Oh My Girl Arin

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A post shared by 아린 (@ye._.vely618)

Brand Index: 2,415,960

Participation Index: 923,766

Media Index:486,881

Communication Index: 579,533

Community Index: 425,780

Compared to the brand reputation index of 2,046,259 in December 2020, it rose 18.07 % in January 2021.

3. BLACKPINK Jisoo

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A post shared by JISOO🤍 (@sooyaaa__)

Brand Index: 2,405,932

Participation Index: 525,470

Media Index: 567,462

Communication Index: 718,082

Community Index: 594,917

Compared to the brand reputation index of 1,704,950 in December 2020, it rose 41.11% in January 2021.

4. (G)I-DLE Soyeon

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A post shared by (G)I-DLE SOYEON (소연) (@idle_soyeon)

Brand Index: 2,257,766

Participation Index: 238,964

Media Index: 1,138,272

Communication Index: 461,717

Community Index: 418,813

Compared to the brand reputation index of 360,224 in December 2020, it rose 526.77% in January 2021.

5. (G)I-DLE Yuqi

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A post shared by (G)I-DLE YUQI (우기) (@gidle.yuqi)

Brand Index: 2,087,574

Participation Index: 322,737

Media Index: 874,526

Communication Index: 425,003

Community Index: 465,308

Compared to the brand reputation index of 952,803 in December 2020, it rose 119.10% in January 2021.

Top 30 KPop Girl Group Member Brand Reputation Rankings

1. BLACKPINK Jennie

2. Oh My Girl Arin

3. BLACKPINK Jisoo

4. (G)I-DLE Soyeon

5. (G)I-DLE Yuqi

6. MAMAMOO Hwasa

7. BLACKPINK Rosé

8. BLACKPINK Lisa

9. TWICE Sana

10. TWICE Nayeon

11. APRIL Naeun

12. TWICE Momo

13. Girls’ Generation Taeyeon

14. MOMOLAND Nancy

15. LOONA Chuu

16. aespa Karina

17. (G)I-DLE Soojin

18. IZ*ONE Jang Won Young

19. (G)I-DLE Miyeon

20. aespa Winter

21. (G)I-DLE Shuhua

22. (G)I-DLE Minnie

23. Red Velvet Joy

24. TWICE Mina

25. Red Velvet Irene

26. TWICE Dahyun

27. Oh My Girl Jiho

28. Oh My Girl Hyojung

29. TWICE Jihyo

30. Oh My Girl YooA

TOP 100 KPop Girl Group Member Popularity & Brand Reputation Rankings in December 2020

From number 31 – 100:

31. TWICE Jeongyeon

32. Gugudan Sejeong

33. Oh My Girl Seung Hee

34. Gugudan Hana

35. Gugudan Mina

36. TWICE Tzuyu

37. Red Velvet Wendy

38. IZ*ONE Kim Chaewon

39. MAMAMOO Solar

40. Girls’ Generation Hyoyeon

41. MOMOLAND JooE

42. IZ*ONE Kwon Eun-bi

43. GFriend Eunha

44. TWICE Chaeyoung

45. Cosmic Girls Bona

46. Girls’ Generation Soo Young

47. Cosmic Girls Dayoung

48. IZ*ONE Choi Ye-Na

49. MAMAMOO Wheein

50. GFriend Umji

51. IZ*ONE Jo Yu-ri

52. Red Velvet Seulgi

53. aespa Giselle

54. Oh My Girl Binnie

55. APRIL Lee Jin-sol

56. IZ*ONE Kim Min-Ju

57. GFriend Sowon

58. IZ*ONE Kang Hye-won

59. IZ*ONE Ahn Yu-jin

60. Girls’ Generation Yoona

61. GFriend Yuju

62. ITZY Yuna

63. Oh My Girl Mimi

64. ITZY Ria

65. IZ*ONE Lee Chae-Yeon

66. ITZY Yeji

67. Gugudan Sally

68. DIA Eunjin

69. IZ*ONE Sakura Miyawaki

70. Weki Meki Choi Yoo-Jung

71. GFriend SinB

72. Gugudan Nayoung

73. Red Velvet Yeri

74. LOONA Heejin

75. GFriend Yerin

76. Cosmic Girls Yeoreum

77. MOMOLAND Yeon Woo

78. APINK Son Na-Eun

79. Woo!ah! Wooyeon

80. Cosmic Girls Luda

81. Weki Meki Kim Do-Yeon

82. Cosmic Girls Seola

83. LOONA Yves

84. MAMAMOO Moonbyul

85. ITZY Ryujin

86. Girls’ Generation Seohyun

87. Gugudan Mimi

88. Girls’ Generation Yuri

89. EXID Hani

90. aespa Ning

91. Ladies’ Code Sojung

92. ITZY Chaeryeong

93. Lovelyz Ryu Su-Jeong

94. LOONA Jinsoul

95. IZ*ONE Nako Yabuki

96. LOONA HyunJin

97. IZ*ONE Hitomi Honda

98. APINK Jung Eun-Ji

99.  Girl’s Day Hyeri

100. Girls’ Generation Sunny

Is your favorite KPop girl group member on the list?

Source: Rekorea

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