Ever listen to a K-pop song and feel like there’s a whole universe hiding behind the lyrics? You’re not alone. What if the idols you love became the heroes of their own epic story? Well, stop wishing. Kakao Entertainment is bringing a new web novel, “Dear. X,” that blends music, story, and fandom with K-pop rookie girl group KiiiKiii. Curious? Let’s take a closer look at this unique collaboration that pulls you into KiiiKiii’s world.
KiiiKiii Leaps into a Kakao’s Web Novel “Dear.X” with a New Single
This isn’t your typical comeback announcement. In a bold move that weaves music and fiction together, Kakao Entertainment has teamed up with Starship’s rising “GenZ Beauty” K-pop girl group, KiiiKiii.
The collaboration drops them into “Dear.X: To Me of Tomorrow From Me of Today,” a modern fantasy where they play teenagers fighting loneliness and fear, not just performing choreography.
The twist? Their new single, “To Me From Me,” releases on the same day, turning the entire project into a multimedia experience that you can both read and hear.
A Portal Opens for K-Pop’s Rising Stars
So, what’s the story? The web novel, titled “Dear.X: To Me of Tomorrow From Me of Today,” is a modern fantasy that feels both magical and deeply relatable.
Imagine this: you’re at the end of your teenage years, and everything feels like a dead end. That’s where we find the five members of KiiiKiii—Jiyu, Isol, Sui, Haeum, and Kiya.
Right when they need a breakthrough, they’re whisked away to a parallel world. To get home, they must confront their deepest fears and rely on their unbreakable friendship.
The Mastermind Behind “Lovely Runner” Returns
Love the K-drama “Lovely Runner”? Then you’re in for a treat. The web novel comes from Kim Pang. She’s the brilliant author who wrote the original story, “The Best of Tomorrow.”
But don’t expect any time slips. This is a completely new universe, built from the ground up just for KiiiKiii.
After a 10-month production period, which included deep-dive interviews with the members, Kim Pang has crafted a story that captures each girl’s unique personality. It’s a fantasy adventure about friendship, courage, and finding your way back home.
The entire 53-episode story of KiiiKiii’s web novel “Dear.X: To Me of Tomorrow From Me of Today,” will be released all at once, so you can binge-read their adventure from start to finish.
An Anthem for the Adventure
What’s a K-pop story without a killer soundtrack? This project delivers. On the very same day the novel launches, KiiiKiii will release a new digital single, “To Me From Me.”
This song is more than just good promotion. It shares the same world as the story. You can think of it as the official anthem for their quest.
Reading about their journey is one thing. But when you hear the characters themselves sing about it, the story just hits differently. It’s a powerful way to make you feel like you’re right there with them.
What This Means for K-pop’s Future
This looks like an amusing collaboration. But it really shows a preview of where entertainment is heading. With this collaboration, companies are no longer just managing or promoting groups; they are now also creating a new universe.
This is a brilliant move that expands KiiiKiii’s intellectual property (IP) beyond music. KiiiKiii’s members are no longer just singers on a stage. They’ve become heroines in a story that’s designed to grow.
This approach is a fresh take on “transmedia storytelling”—weaving one narrative across different platforms. The story provides the plot, and the music provides the emotion.
For fans, it creates a much richer way to connect with the artists they admire. For the business, it’s a masterclass in modern branding.
Get Ready for an Interactive Experience
To celebrate the launch, KakaoPage is rolling out the red carpet for fans.
Starting October 29, you can pre-register for the novel for a chance to win prizes. Once it launches, readers can enter drawings for handwritten letters from KiiiKiii, signed Polaroids, and exclusive photocards.
And there’s more. On November 12, an audiobook of the prologue and epilogue, voiced by the KiiiKiii members themselves, will be released. This is your chance to hear the story brought to life by its very own heroines.
When Stories and Songs Share the Same Stage
The collaboration between KiiiKiii and Kakao Entertainment goes beyond savvy marketing. K-pop has lived primarily on music videos and variety shows. But this project pushes into deeper storytelling territory. And it works because the characters feel authentic. They should—they’re built from real people. The music doesn’t interrupt the story. It supports it. And the fan experience? You’re not just listening or just watching. You’re doing both at once.
This project opens up a fascinating conversation. Will cross-media storytelling become the new standard for K-pop debuts or comebacks? What happens when the line between idol and fictional character blurs completely? And most importantly, what kind of world do you want to see them explore next? Please drop your comments below.
In the meantime, let’s enjoy KiiiKiii’s latest single “Dancing Alone.”
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