The Korean Business Research Institute has revealed individual Kpop idol brand popularity rankings this month, with Jin from BTS topping the list. Check out the top 100 individual Kpop idol brand reputation rankings for June 2024, featuring the most popular male and female idols right now!
June 2024 Top Individual Kpop Idol Brand Reputation Rankings
From May 29 to June 29, 2024, the Korean Business Research Institute analyzed the brand reputation index of individual idols. They extracted a total of 110,769,278 pieces of big data from 1,730 individual idol brands.
To determine this month’s individual Kpop idol ranking, the institute needed to identify the idols’ brand reputation index. They utilized big data to analyze the consumer participation index to measure brand participation, media, communication, and community indexes. However, compared to 73,949,817 pieces of idol personal brand big data in May, it increased by 49.79 percent.
As a result, BTS Jin topped the ranking, followed by Jang Won Young from IVE in second place. Moreover, ASTRO Cha Eun Woo secured third place. BTS Jungkook ranked fourth, while An Yu Jin from IVE rounded out the top five rankings.
Check out the most popular Kpop idols in April, May, and June below.
TOP 5
1. BTS Jin
Jin from BTS, who recently discharged from military service, topped the individual Kpop idol ranking for June 2024 with the following indexes:
- Participation Index: 660,862
- Media Index: 375,331
- Communication Index: 1,911,204
- Community Index: 3,323,488
As a result, his brand reputation index increased significantly by 287.04%, from 1,620,209 in May to 6,270,885 in June. In the link analysis, the institute identified “military discharge,” “congratulate,” and “charming” as Jin’s related terms.
Furthermore, in the keyword analysis, the institute identified the phrases “free hugs,” “Billboard,” and “Super Tuna” as Jin’s popular keywords. In the positivity-negativity analysis, Jin received a positive score of 90.21%.
In addition, Jin also topped the Top 100 Kpop Boy Group Member Brand Reputation Rankings in June 2024.
2. IVE Jang Won Young
This month, Jang Won Young from IVE had to drop to the second position as her brand reputation index fell by 7.99% from 4,814,980 in May to 4,430,238 in June. The consumer behavior analysis reveals the following results:
- Participation Index: 744,688
- Media Index: 768,455
- Communication Index: 1,284,395
- Community Index: 1,632,699
3. ASTRO Cha Eun Woo
Cha Eun Woo from ASTRO dropped to the third position this month. The male idol’s brand reputation index experienced a 15.00% decrease from 4,802,095 in May to 4,081,551 in June, with the following analysis results:
- Participation Index: 509,870
- Media Index: 768,174
- Communication Index: 1,329,548
- Community Index: 1,473,959
4. BTS Jungkook
Jungkook from BTS rose to fourth place with a brand reputation index of 3,993,071 in June, marking a notable increase of 63.61% from 2,440,616 in May. The breakdown of indexes is as follows:
- Participation Index: 79,853
- Media Index: 314,107
- Communication Index: 1,523,182
- Community Index: 2,075,929
5. IVE Ahn Yu Jin
Finally, despite the drop in rank, Ahn Yu Jin from IVE secured a spot in the top five this month. The female idol’s brand reputation index decreased by 5.64%, from 3,998,536 in May to 3,773,034 in June, with the following breakdown of indexes:
- Participation Index: 694,174
- Media Index: 827,423
- Communication Index: 974,593
- Community Index: 1,276,845
TOP 100
- BTS Jin
- IVE Jang Won Young
- ASTRO Cha Eun Woo
- BTS Jungkook
- IVE An Yu Jin
- BTS Jimin
- BLACKPINK Jennie
- BTS J-Hope
- Girls’ Generation Taeyeon
- BTS V
- BTS RM
- THE BOYZ Juyeon
- BLACKPINK Jisoo
- BLACKPINK Lisa
- Red Velvet Joy
- Red Velvet Seulgi
- BTS Suga
- Red Velvet Yeri
- Red Velvet Wendy
- Wanna One Kang Daniel
- Girls’ Generation YoonA
- BLACKPINK Rosé
- SEVENTEEN Joshua
- aespa Karina
- TWICE Jihyo
- Cignature Jee Won
- Oh My Girl Mimi
- Apink Jeong Eun Ji
- RIIZE Wonbin
- THE BOYZ Younghoon
- Super Junior Kyuhyun
- aespa Winter
- Oh My Girl YooA
- Oh My Girl Arin
- Apink Yoon Bomi
- Super Junior Choi Siwon
- Girls’ Generation Seohyun
- SHINee Key
- Oh My Girl Seunghee
- Oh My Girl Hyojeong
- (G)I-DLE Soyeon
- THE BOYZ Sunwoo
- (G)I-DLE Yuqi
- (G)I-DLE Miyeon
- WJSN Soobin
- Oh My Girl Yubin
- IVE Rei
- SHINee Taemin
- ILLIT Wonhee
- NCT Doyoung
- EXO Baekhyun
- SHINee Minho
- SEVENTEEN Jeonghan
- NCT Mark
- (G)I-DLE Shuhua
- SEVENTEEN Hoshi
- SHINee Onew
- SEVENTEEN Mingyu
- SEVENTEEN Wonwoo
- NCT Jaehyun
- LE SSERAFIM Hong Eun Chae
- TWICE Dahyun
- IVE Liz
- LE SSERAFIM Kazuha
- aespa Giselle
- ILLIT Minju
- THE BOYZ Hyunjae
- Girl’s Day Hyeri
- RIIZE Sohee
- IVE Gaeul
- IVE Leeseo
- Wanna One Kim Jae Hwan
- RIIZE Sungchan
- TWICE Chaeyoung
- RIIZE Anton
- SEVENTEEN DK
- SEVENTEEN Seungkwan
- SEVENTEEN S.Coups
- SEVENTEEN Woozi
- ILLIT Yunah
- NMIXX Haewon
- MAMAMOO Solar
- MAMAMOO Hwasa
- BTOB Lee Changsub
- ILLIT Moka
- Highlight Yoon Doojoon
- ITZY Yuna
- Super Junior Heechul
- SHINHWA Lee Min Woo
- Wanna One Park Ji Hoon
- ZEROBASEONE Sung Han Bin
- ILLIT Iroha
- TVXQ Yunho
- WINNER Song Mino
- TVXQ Changmin
- Girls’ Generation Tiffany
- TWS Shinyu
- Wanna One Ong Seong Wu
- Wanna One and NU’EST Hwang Minhyun
- Highlight Yang Yoseob
Is your favorite Kpop idol among the top 100 listed above? Share in the comments below, and stay tuned for the next Kpop brand popularity rankings!
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Source: Brikorea
