On May 28, the Korean Business Research Institute published the top 50 Korean movie star brand reputation rankings for May 2022. Check out the complete list of the most popular Korean movie stars in May 2022 below.
TOP 50 Korean Movie Star Brand Reputation Rankings in May 2022
The institute has analyzed 247,669,647 big data of 50 Korean movie star brands collected from April 28 to May 28. As a result, compared to 209,197,858 movie actor brand big data in March, it increased by 18.39 percent.
Kang Soo Yeon, a veteran Korean actress who passed away earlier this month at the age of 55, topped the list with a brand reputation score of 13,847,666. “Nation’s actress,” “global star,” and “Im Kwon Taek” were among the top-ranking keywords in her keyword analysis, while “pass away,” “condolences,” and “commemorate” were among the top-ranking related terms.
With a total index of 10,478,151, Ma Dong Seok ranked No.2 with a brand reputation rating of 10,524,326, and Kim Hye Soo ranked No. 3 with a total index of 10,478,151. Meanwhile, Son Suk Ku climbed to No.4 with a brand reputation index of 9,635,599, and Lee Byung Hun ranked No.5 with a total score of 9,380,105.
Below are the top 25 most popular Korean movie stars in January, March, and May 2022.
Top 5 Most Popular Korean Movie Stars
1. Kang Soo Yeon
- Brand Participation Index: 2,693,002
- Media Index: 4,790,474
- Communication Index: 3,338,941
- Community Index: 3,025,249
- May Brand Reputation Index: 13,847,666
2. Ma Dong Seok
- Brand Participation Index: 1,059,742
- Media Index: 4,891,511
- Communication Index: 2,152,697
- Community Index: 2,420,376
- May Brand Reputation Index: 10,524,326
3. Kim Hye Soo
- Brand Participation Index: 1,647,080
- Media Index: 2,224,091
- Communication Index: 3,608,278
- Community Index: 2,998,702
- May Brand Reputation Index: 10,478,151
4. Son Suk Ku
- Brand Participation Index: 2,347,052
- Media Index: 2,922,903
- Communication Index: 2,203,172
- Community Index: 2,162,471
- May Brand Reputation Index: 9,635,599
5. Lee Byung Hun
- Brand Participation Index: 830,812
- Media Index: 3,983,969
- Communication Index: 1,788,953
- Community Index: 2,776,371
- May Brand Reputation Index: 9,380,105
May Top 50 Korean Movie Star Brand Reputation Rankings
- Kang Soo Yeon
- Ma Dong Seok
- Kim Hye Soo
- Son Suk Ku
- Lee Byung Hun
- Lee Jung Jae
- Youn Yuh Jung
- Son Ye Jin
- Han Hyo Joo
- Kim Da Mi
- Kim Tae Ri
- Jung Joon Ho
- Han Ji Min
- Park Bo Young
- Honey Lee
- Lee El
- Hyun Bin
- Gong Hyo Jin
- Song Joong Ki
- Go Min Si
- Song Ji Hyo
- Park Seo Joon
- Lee Kwang Soo
- Jo In Sung
- Jung Hae In
- Jeon Hye Jin
- Jung Woo Sung
- Gong Yoo
- Park Hae Jin
- Yoon Kye Sang
- Choi Woo Shik
- Cha Tae Hyun
- Cha Seung Won
- Kim Nam Gil
- Jung Woo
- Yoo Ah In
- Na Moon Hee
- Jeon Yeo Been
- Lee Jin Wook
- Ryu Jun Yeol
- Cho Seung Woo
- Hwang Jung Min
- Jang Hyuk
- Lee Kyung Young
- So Ji Sub
- Park Byung Eun
- Choi Ri
- Jung Da Eun
- Choi Gwi Hwa
- Lee Jeong Eun
Is your favorite actor/actress on the top list?
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Source: Brikorea