TOP 50 Korean Variety Show Brand Reputation Rankings in January 2023

On January 6, the Korean Business Institute released the January variety show brand reputation rankings for the most popular Korean entertainment shows. See the complete list of the top 50 Korean variety show brand reputation rankings in January 2023 below.

Mr. Trot Season 2 Tops Korean Variety Show Brand Reputation Rankings in January 2023

The Korean Business Research Institute has analyzed 119,603,142 brand big data of 50 popular entertainment programs from December 6, 2022, to January 6, 2023. However, compared to 103,595,020 entertainment program brand big data in December 2022, it increased by 15.45 percent.

As a result, TV Chosun’s Mr. Trot Season 2 topped the January variety show brand reputation rankings with a brand reputation index of 14,330,990. In the keyword analysis, the top-ranking phrases were “all hearts,” “audition,” and “viewership ratings.” Meanwhile, the show’s top-ranking related terms were “record,” “surpass,” and “set a new record.”

MBN’s Fire Trot came at No. 2 on the list with a brand reputation index of 9,968,789. Then, SBS’ Running Man ranked No. 3 in the January variety show with a brand reputation index of 5,117,512.

Moreover, MBC’s “I Live Alone ranked No. 4 on the list this month with a brand value of 4,749,641. Finally, SBS’ I Am Solo rounded out the top five this month with a brand value of 3,808,983.

Let’s look at the list of the most popular Korean variety shows in January 2023 below.

January Top 50 Variety Show Brand Reputation Rankings

1. “Mr. Trot Season 2”
2. “Fire Trot”
3. “Running Man”
4. “I Live Alone” (“Home Alone”)
5. “I Am Solo”
6. “2 Days & 1 Night Season 4”
7. “Knowing Bros”
8. “Radio Star”
9. “Hangout With Yoo” (“How Do You Play?”)
10. “My Little Old Boy”
11. “Immortal Songs”
12. “Adventure by Accident”
13. “Tuesday Night Is the Best”
14. “The King of Mask Singer”
15. “National Singing Contest”
16. “Buddy into the Wild”
17. “Call of the Country”
18. “Canada Check-In”
19. “Win or Nothing” (“Strongest Baseball”)
20. “Marry Me”
21. “Shooting Stars” (“Kick a Goal”)
22. “Tasty Guys”
23. “Gayo Stage”
24. “Seoul Check-In”
25. “The Return of Superman”
26. “My Golden Kids”
27. “Amazing Saturday”
28. “The Must-Try Restaurants”
29. “The Skip Dating”
30. “YO~! WELCOME TO KOREA!”
31. “Second House”
32. “The Village President’s People”
33. The Manager”
34. “Same Bed, Different Dreams 2: You Are My Destiny”
35. “Over the Top”
36. “The Story of the Day Biting the Tail”
37. “Stars’ Top Recipe at Fun-Staurant”
38. “Boss In The Mirror”
39. “Open Concert”
40. “Midnight Horror Story”
41. “Raising the Fortune”
42. “Groom Class”
43. “Dogs Are Incredible”
44. “Dolsing Fourmen”
45. “Excited again, camping in love”
46. “Talk Pa One 25 o’clock”
47. “High School Mom and Dad”
48. “World Dark Tour”
49. “DNA Mate”
50. “Beat Coin”

Please stay tuned at Kpoppost for the February variety show brand reputation rankings and follow Kpoppost on Instagram, Facebook, Twitter, and Telegram for more exciting news on Korean entertainment programs.

More to read about Korean variety:

• MBC Entertainment Awards 2022 Winners
• KBS Entertainment Awards 2022 Winners
• SBS Entertainment Awards 2022 Winners
• Yoo Jae Suk Leads January Variety Star Brand Reputation Rankings
• Lee Seung Gi to Host PEAK TIME – JTBC New Survival Audition Show

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