On June 1, the Korean Business Research Institute has announced the top 50 most popular Korean variety star brand reputation rankings in June 2022.
Yoo Jae Suk Leads the Top 50 Korean Variety Star Brand Reputation Rankings in June 2022
The Korean Business Research Institute has analyzed 42,701,240 big data of 50 brands of Korean entertainers from May 1 to June 1, 2022. On the other hand, compared to the brand big data of 47,734,451 in May, it decreased by 10.54 percent.
With a brand reputation rating of 1,959,935, Yoo Jae Suk was ranked first on the list. Yoo Jae Suk’s top-ranking phrases in the keyword analysis were “Play You,” “Running Man,” and “Hang Out with Yoo.”
Meanwhile, “advertise,” “donate,” and “succeed” were among his top-ranking related terms. Furthermore, according to the positive/negative ratio analysis, Yoo Jae Suk’s brand has a positive ratio of 70.09 percent.
Top 5 Most Popular Korean Variety Stars
1. Yoo Jae Suk
- Brand Participation Index: 464,612
- Media Index: 513,825
- Communication Index: 403,837
- Community Index 577,661
Yoo Jae Suk’s brand reputation index decreased by 11.70 percent from 2,219,576 in May to 1,959,935 in June.
2. Song Hae
- Brand Participation Index: 572,886
- Media Index: 549,573
- Communication Index: 309,346
- Community Index: 350,817
Song Hae’s brand reputation index increased by 409.03 percent from 350,200 in May to 1,782,621 in June.
3. Kim Jong Kook
- Brand Participation Index: 355,103
- Media Index: 372,903
- Communication Index: 392,618
- Community Index: 558,308
Kim Jong Kook’s brand reputation index decreased by 29.13 percent from 2,369,130 in May to 1,678,932 in June.
4. Kim Joon Ho
- Brand Participation Index: 296,516
- Media Index: 313,043
- Communication Index: 472,267
- Community Index: 592,780
Kim Joon Ho’s brand reputation index decreased by 38.35 percent from 2,716,309 in May to 1,674,606 in June.
5. Lee Sang Min
- Brand Participation Index: 267,841
- Media Index: 366,828
- Communication Index: 298,049
- Community Index: 394,343
Lee Sang Min’s brand reputation index decreased by 28.63 from 1,859,429 in May to 1,327,061 in June.
Check out the top 30 variety stars in April, May, and June 2022 below.
June Top 50 Korean Variety Star Brand Reputation Rankings
- Yoo Jae Suk
- Song Hae
- Kim Jong Kook
- Kim Joon Ho
- Lee Sang Min
- Lee Seung Gi
- Kang Ho Dong
- Kim Gura
- Shin Dong Yup
- Park Myung Soo
- Ahn Jung Hwan
- Lee Kyung Kyu
- Kim Byung Man
- Seo Jang Hoon
- Super Junior’s Kim Heechul
- Kim Jong Min
- Hong Hyun Hee
- Song Ji Hyo
- Park Na Rae
- Lee Dong Gook
- Kim Sook
- Kim Shin Young
- Heo Jae
- Kim Dong Hyun
- Lee Hyori
- Lee Soo Geun
- Tak Jae Hoon
- Kim Sung Joo
- Lee Chun Soo
- HaHa
- Lee Young Ja
- Jun Hyun Moo
- Kim Min Kyung
- Jo Se Ho
- Cha Tae Hyun
- Jeong Jun Ha
- Jang Doyeon
- Yang Se Hyung
- Jeong Hyeong Don
- Song Eun Yi
- Ji Suk Jin
- Moon Se Yoon
- Kim Jun Hyun
- Shin Bong Sun
- Kim Byung Hyun
- Yang Se Chan
- Yoo Byung Jae
- Hyun Joo Yup
- Im Won Hee
- Choi Yang Rak
Is your favorite Korean entertainer on the list?
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Source: Brikorea.