On November 9, the Korean Business Research Institute announced the most awaited list of Kpop boy group brand reputation rankings for November 2024. Explore the 50 most popular male idol groups in the Kpop world right now.
November 2024 Top Kpop Boy Group Brand Reputation Rankings
The Korean Business Research Institute analyzed 53,593,145 boy group brand big data of Kpop male idol groups from October 9 to November 9, 2024. Compared to 55,672,399 brand big data of Kpop male idol groups in October, it decreased by 3.73 percent.
Moreover, they performed consumer behavior analysis to measure the participation, media, communication, and community index of boy group brands. From the analysis, they obtained the brand reputation index of the groups and compiled them to get the latest brand reputation ranking of Kpop boy groups for November 2024.
As a result, BTS, SEVENTEEN, NCT, SHINee, and Stray Kids dominated the top five positions in the November brand reputation rankings for Kpop boy groups.
Here are the top 30 boy groups from September to November 2024.
TOP 5
1. BTS
Kpop group BTS, who reportedly canceled their comeback in 2025, topped November’s list of most popular Kpop male idols. The seven-member group achieved a brand reputation index of 5,447,345 in November. However, the brand reputation index declined by 2.36 percent from 5,579,105 in October. Here is the breakdown of the latest brand reputation index:
- Participation Index: 56,410
- Media Index: 1,303,721
- Communication Index: 1,859,305
- Community Index: 2,227,909
Moreover, in link analysis, the institute found that BTS’s most popular related terms include ‘record,’ ‘cheer,’ and ‘lovely.’ Meanwhile, in the keyword analysis, BTS’s most popular keywords include ‘JIN,’ ‘ARMY,’ and ‘complete group.’ Additionally, in the positive/negative ratio analysis, the group earned a positive ratio of 90.07 percent in November.
2. SEVENTEEN
Kpop male group SEVENTEEN, who recently received a certificate of appreciation for the group’s contributions to music and youth empowerment from the Los Angeles City Council, secured the second position on the Kpop boy group brand reputation rankings. The group’s brand reputation index fell by 30.51 percent, from 6,566,205 in October to 4,562,920 in November, with the following breakdown:
- Participation Index: 77,679
- Media Index: 913,071
- Communication Index: 1,437,191
- Community Index: 2,134,979
3. NCT
Kpop boy group NCT rose to third in November with a brand value of 3,391,698. It marked a significant increase of 264.01 percent from 931,754 in October. Their popularity increased as the group’s units announced their upcoming activities, such as a world tour in 2025 (NCT 127), a new album release (NCT Dream), and more. Here is the breakdown of the group’s latest brand reputation index:
- Participation Index: 39,189
- Media Index: 666,191
- Communication Index: 1,259,103
- Community Index: 1,427,215
4. SHINee
Kpop group SHINee, whose members are active in their solo careers, including Minho, who recently made his long-awaited comeback with his first full-length solo album, “CALL BACK,” claimed the fourth position in the rankings. The group’s brand value increased by 51.69 percent, rising from 2,142,703 in October to 3,250,294 in November, with the following indexes:
- Participation Index: 36,168
- Media Index: 454,962
- Communication Index: 1,052,651
- Community Index: 1,706,513
5. Stray Kids
Kpop boy group Stray Kids, who participated in the OST of “Arcane Season 2” with “Come Play,” concluded the top five boy group list for November. The boy band achieved a brand reputation index of 2,599,566, increasing by 4.70 percent from 2,482,888 in October. Here is the breakdown from the latest brand reputation index:
- Participation Index: 87,612
- Media Index: 605,916
- Communication Index: 1,065,312
- Community Index: 840,727
TOP 50
- BTS
- SEVENTEEN
- NCT
- SHINee
- Stray Kids
- EXO
- THE BOYZ
- TWS
- ENHYPEN
- ATEEZ
- MONSTA X
- Super Junior
- ZEROBASEONE
- ASTRO
- Wanna One
- BIGBANG
- TVXQ
- 2PM
- BtoB
- Evnne
- TXT
- Infinite
- Cravity
- TREASURE
- WINNER
- ONEUS
- Highlight
- Pentagon
- The Wind
- VIXX
- ONF
- Tempest
- SF9
- Block B
- RIIZE
- BOYNEXTDOOR
- B1A4
- withus
- LUMINOUS
- JYJ
- P1Harmony
- EPEX
- NOWADAYS
- YOUNITE
- Xdinary Heroes
- UP10TION
- Fantasy Boys
- 8TURN
- BAE173
- DXMON
Is your favorite boy band included on the top 50 list this month? Please share with us in the comments and stay tuned for the following Kpop brand popularity rankings.
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Source: Brikorea