TOP 50 Kpop Girl Group Brand Reputation Rankings in July 2024

On June 14, the Korean Business Research Institute unveiled the top 50 Kpop girl group brand reputation rankings for July 2024. Accordingly, aespa took the top spot, followed by IVE, TWICE, LE SSERAFIM, and (G)-IDLE in the top five. Discover more Kpop female groups that made waves in July 2024!

Table of Contents

July 2024 Top Kpop Girl Group Brand Reputation Rankings

The Korean Business Research Institute analyzed 60,356,202 pieces of brand big data from June 14 to July 14, 2024, to determine the brand reputation index for girl groups based on participation, media, communication, and community indices. This figure marked a 19.38% increase compared to the 50,557,556 pieces of data analyzed in June. The recent brand popularity rankings for K-pop female groups placed aespa, IVE, TWICE, LE SSERAFIM, and (G)I-DLE at the forefront. Explore the 30 most popular K-pop female groups in May, June, and July 2024.

Top (clockwise from the center): aespa, IVE, TWICE, LE SSERAFIM, and (G)I-DLE. Bottom: Top 20 Kpop girl groups in April, May, and June 2024. | Brikorea, SM Ent., Starship Ent.,KBS., SBS, Cube Ent., Source Music.

TOP 5

1. aespa

SM Entertainment’s Kpop female group, aespa, who recently made a comeback with “SUPERNOVA,” secured the top spot in July’s Kpop female group rankings. Their brand reputation index surged by 14.41%, rising from 5,409,956 in June to 6,189,495, with the following breakdown:

Participation Index: 198,016
Media Index: 604,240
Communication Index: 2,391,460
Community Index: 2,995,778

Furthermore, in link analysis, the institute identified “addictive,” “sing along,” and “record” as their top-related terms. Additionally, the terms “SUPERNOVA,” “MY,” and “concert” were the most popular keywords associated with the group. The group also garnered 91.38% positive reactions.

2. IVE

Kpop girl group IVE attained a brand reputation index of 4,533,636. This number marks a 21.67% decrease compared to the brand reputation index of 5,787,831 in June, with the following breakdown:

Participation Index: 219,232
Media Index: 687,109
Communication Index: 1,508,788
Community Index: 2,118,507

3. TWICE

JYP’s Kpop girl group TWICE climbed to third with a brand reputation index of 4,253,417. This shows a notable 85.10% increase compared to the brand reputation index of 2,297,941 in June, with the following breakdown:

Participation Index: 69,904
Media Index: 976,848
Communication Index: 1,406,630
Community Index: 1,800,035

4. LE SSERAFIM

Kpop girl group LE SSERAFIM rose to the fourth position with a brand reputation index of 4,008,137. This reflects a 65.29% increase compared to the brand reputation index of 2,424,984 in June, with the following breakdown:

Participation Index: 122,332
Media Index:391,970
Communication Index: 1,726,930
Community Index: 1,766,906

5. (G)-IDLE

(G)-IDLE dropped to the fifth position with a brand reputation index of 3,960,533. Despite this decline, it still showed a 53.38% increase compared to the brand reputation index of 2,582,202 in June, with the following breakdown:

Participation Index: 57,120
Media Index: 554,557
Communication Index: 1,705,685
Community Index: 1,643,171

TOP 50

July 2024 top 50 most popular Kpop girl group brand reputation rankings. | Brikorea.

aespa
IVE
TWICE
LE SSERAFIM
(G)I-DLE
Red Velvet
Apink
Oh My Girl
Girls’ Generation
ILLIT
BABYMONSTER
tripleS
ITZY
cignature
MAMAMOO
BLACKPINK
STAYC
Kiss of Life
LOONA
Girl’s Day
NewJeans
fromis_9
APRIL
woo!ah!
Kep1er
H1-Key
EXID
Dreamcatcher
Candy Shop
NMIXX
Viviz
Weki Meki
Badvillain
DIA
Billlie
f(x)
Alice
WJSN
Everglow
Unis
Rocket Punch
KATSEYE
SPIA
LABOUM
Ladies’ Code
Bling Bling
Weeekly
Young Posse
XG
CLASS:y

Is your favorite Kpop female idol group included in the top 50 list above? Please share your favorite group in the comments below. Stay tuned for the forthcoming Kpop brand popularity rankings!

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