The Korean Business Research Institute has released the top 50 most popular Korean variety star brand reputation rankings for July 2021. Yoo Jae Suk remains in the first place, followed by Lee Kwang Soo, Kim Jong Kook in the following positions.
Top 50 Most Popular Korean Variety Star Brand Reputation Rankings for July 2021
The Korea Corporate Reputation Research Institute has analyzed 28,158,202 big data of 50 brands of popular variety stars from June 3, 2021, to July 3, 2021. Moreover, the analysis consists of customer engagement, media coverage, interaction, and community awareness indexes of 50 popular entertainers. Compared to 26,117,271 big data for variety star brands in June, it increased by 7.81%.
Yoo Jae Suk’s brand reputation in July increased 11.44 percent from last month. With a brand reputation index of 2,029,824, he remains on the top of the rank this month. In addition, Yoo Jae Suk’s positivity-negativity analysis showed a positive reaction rate of 85.70 percent.
Further, the high-ranking phrases in keyword analysis related to Yoo Jae Suk included “Running Man,” “Lee Kwang Soo,” and “MSG Wannabe.” While “release,” “reunite,” and “advertise” were among his high-ranking related terms.
In second place, Kim Jong Kook has a brand reputation index of 1,725,163, with an increase of 57.07 percent from June. Then, Lee Kwang Soo is in third place with a brand reputation of 1,219,596, which increased 64.68 percent from last month.
Here are the top 30 Korean variety star brand reputations rankings from May to July 2021.
Top 5 Korean variety stars brand reputation.
1. Yoo Jae Suk
Brand Participation Index: 572,392
Media Index: 549,928
Communication Index: 429,314
Community Index: 478,190
July’s Brand Reputation Index: 2,029,824
Compared to the Brand Reputation Index of 2,292,066 in June, it decreased by 11.44 percent.
2. Kim Jong Kook
Brand Participation Index: 227,795
Media Index: 307,657
Communication Index: 555,434
Community Index: 634,278
July’s Brand Reputation Index: 1,725,163
Compared with the Brand Reputation Index of 1,098,371 in June, it increased by 57.07 percent.
3. Lee Kwang Soo
Brand Participation Index: 450,646
Media Index 362,172
Communication Index 212,855
Community Index 193,923
July’s Brand Reputation Index: 1,219,596
Compared with the Brand Reputation Index of 740,604 in June, it increased by 64.68 percent.
4. Kang Ho Dong
Brand Participation Index: 216,053
Media Index 236,514
Communication Index 326,972
Community Index 356,014
July’s Brand Reputation Index: 1,135,553
Compared to the Brand Reputation Index of 869,459 in June, it increased by 30.60 percent.
5. Park Myung Soo
Brand Participation Index: 74,580
Media Index 143,258
Communication Index 347,358
Community Index 478,997
July’s Brand Reputation Index: 1,044,193.
Compared with the brand reputation index of 877,464 in June, it increased by 19.00 percent.
Top 50 Korean variety star brand reputation rankings in July 2021.
- Yoo Jae Suk
- Kim Jong Kook
- Lee Kwang Soo
- Kang Ho Dong
- Park Myung Soo
- Ahn Jung Hwan
- Super Junior’s Kim Heechul
- Kim Gook Jin
- Song Ji Hyo
- Lee Sang Min
- Kim Gura
- Lee Young Ja
- HaHa
- Kim Jong Min
- Shin Dong Yup
- Lee Kyung Kyu
- Lee Soo Geun
- Yoon Jong Shin
- Seo Jang Hoon
- Yoo Hee Yeol
- Jung Joon Ha
- Ji Suk Jin
- Park Mi Sun
- Kim Sung Joo
- Jun Hyun Moo
- Kim Yong Man
- Cha Tae Hyun
- Kim Joon Ho
- Kim Sook
- Jung Hyung Don
- Jang Doyeon
- Jo Se Ho
- Eun Ji Won
- Lee Hyori
- Noh Hong Chul
- Kim Young Chul
- Yang Se Hyung
- Kim Jun Hyun
- Kim Shin Young
- Tak Jae Hun
- Kim Byung Man
- Park Na Rae
- Choi Yang Rak
- Song Hae
- Lee Hwi Jae
- Song Eun Yi
- Yang Se Chan
- Ahn Young Mi
- Ji Sang Ryeol
- Moon Se Yoon
Is your favorite Korean variety star on the list?
Source: 1
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