On May 9, The Korean Business Research Institute has issued the top 50 most popular Kpop girl group in May 2021. As a result, Brave Girls and Blackpink became the top two most popular Kpop girl groups in May Brand Reputation Rankings. Let’s check out the complete list of the Top 50 most popular in May 2021 KPop Girl Groups Popularity and Brand Reputation Rankings below.
Brave Girls & Blackpink Lead Top 50 KPop Girl Groups Popularity & Brand Reputation Rankings in May 2021
Brand Reputation Index of Brave Girls surpassed Blackpink in May 2021
For the analysis, The Korea Institute of Corporate Reputation has collected 30,596,886 big data of the K-pop girl group brands. The data was taken from April 9, 2021, to May 9, 2021. Moreover, compared to the 38,956,768 big data of K-pop girl group brands in April, it decreased by 21.46 percent.
As a result, Brave Girls manage to be in first place on Brand Reputation Rankings in May 2021. Further, high-ranking keywords related to Brave Girls are “Rollin,” “ad,” and “gift to fans.”
Furthermore, the highest-ranking related terms included “release,” “advertise,” and “model.” Additionally, on positive-negative analysis, Brave Girls’ has a score of 80.41 percent positive reaction.
Top 5 Most Popular KPop Girl Groups Brand Reputation Rankings
1. BRAVE GIRLS
Brand Participation Index: 914,196
Media Index: 839,569
Communication Index: 1,324,258
Community Index: 633,539
May’s Brand Reputation Index: 3,711,562
As a result, compared to the brand reputation index of 5,363,544 in April, it decreased by 30.80 percent.
2. BLACKPINK
Brand Participation Index: 232,628
Media Index: 750,155
Communication Index: 1,282,528
Community Index: 1,256,682
May’s Brand Reputation Index: 3,521,993
As a result, compared to the brand reputation index of 4,582,891 in April, it decreased by 23.15 percent.
3. OH MY GIRL
Brand Participation Index: 204,476
Media Index: 310,048
Communication Index: 942,818
Community Index: 462,996
May’s Brand Reputation Index: 1,920,338
As a result, compared to the brand reputation index of 2,079,474 in April, it decreased by 7.65 percent.
4. TWICE
Brand Participation Index: 196,724
Media Index: 567,841
Communication Index: 727,020
Community Index: 391,181
May’s Brand Reputation Index: 1,882,766
As a result, compared to the brand reputation index of 2,029,597 in April, it decreased by 7.23 percent.
5. STAYC
Brand Participation Index: 335,512
Media Index: 353,014
Communication Index: 681,257
Community Index: 288,489
May’s Brand Reputation Index: 1,658,272
As a result, compared to the brand reputation index of 524,655 in April, it increased by 216.07 percent.
Top 50 KPop Girl Groups Brand Reputation Rankings
1. Brave Girls
2. BLACKPINK
3. Oh My Girl
4. TWICE
5. STAYC
6. Red Velvet
7. ITZY
8. GFRIEND
9. MAMAMOO
10. WJSN
11. HOT ISSUE
12. Lovelyz
13. Apink
14. Girls’ Generation
15. (G)I-DLE
16. Weeekly
17. LOONA
18. aespa
19. Dreamcatcher
20. cignature
21. fromis_9
22. DIA
23. EXID
24. LUNARSOLAR
25. LABOUM
26. ELRIS
27. Weki Meki
28. Rocket Punch
29. woo!ah!
30. MOMOLAND
31. Purple Kiss
32. Girl’s Day
33. PIXY
34. After School
35. CAMILA
36. f(x)
37. CLC
38. Pristin
39. Cherry Bullet
40. LADIES’ CODE
41. BESTie
42. Brown Eyed Girls
43. Hello Venus
44. Secret Number
45. MAJORS
46. GWSN
47. TWEETY
48. Tri.be
49. ICU
50. HEYGIRLS
Is your favorite girl group on the list?
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