On June 11, the Korean Business Research Institute released the latest brand reputation rankings for Korean drama actors for this month. Byeon Woo Seok, who is recognized for his outstanding performance in the recent hit Korean drama “Lovely Runner,” claimed the top spot in this month’s ranking. Let’s delve into the top 50 Korean drama actor brand reputation rankings for June 2024.
June 2024 Top Korean Drama Actor Brand Reputation Rankings
The Korean Business Research Institute collected 71,960,710 pieces of brand big data from 50 actors currently appearing in dramas broadcast from May 11 to June 11, 2024. They measured this data into brand reputation scores based on brand participation, media coverage, communication, and community engagement. The brand big data for drama actors in May increased by 5.99% compared to 67,895,282 data points.
In the brand reputation analysis for drama actors in June 2024, Byeon Woo Seok secured the 1st position. Following him were Chun Woo Hee, Kim Hye Yoon, Song Geon Hee, and Jung Ryeo Won, completing the top five list.
Check out the most popular Korean drama actresses and actors in the latest top 20 Korean drama actor brand reputation rankings for April, May, and June 2024 below.
TOP 5
1. Byeon Woo Seok
Rising star Byun Woo Seok, who captured viewers’ hearts with his performance in “Lovely Runner,” secured the top spot in this month’s drama actor brand reputation rankings. The actor obtained a brand reputation index of 12,399,453 this month with the following indexes:
- Participation Index: 2,962,927
- Media Index: 2,277,471
- Communication Index: 3,356,559
- Community Index: 3,802,496
Moreover, in the link analysis, the institute identified “handsome,” “sweet,” and “touched” as the most popular terms associated with the actor. In the keyword analysis, they uncovered that “Lovely Runner,” “Sudden Shower,” and “fan meeting” were the actor’s most popular keywords. Additionally, in the positivity-negativity analysis, the institute found that the actor received a high positive score of 92.08%.
2. Chun Woo Hee
Actress Chun Woo Hee, who made stunning appearances in two Korean dramas, “The 8 Show” and “The Atypical Family,” portraying distinct characters, secured the second place. The actress achieved a brand reputation index of 5,018,136, with the following breakdown:
- Participation Index: 1,109,394
- Media Index: 994,851
- Communication Index: 1,744,987
- Community Index: 1,168,904
3. Kim Hye Yoon
Actress Kim Hye Yoon, who captivated the audience with her performance with Byun Woo Seok in “Lovely Runner,”climbed to the third position. The actress achieved a brand reputation index of 4,291,674, with the following breakdown:
- Participation Index: 1,328,440
- Media Index: 772,842
- Communication Index: 925,892
- Community Index: 1,264,499
4. Song Geon Hee
Actor Song Geon Hee, Actor Song Geon Hee, who dazzled viewers through his performance in the Korean drama “Lovely Runner,” soared to the fourth position. The actor garnered a brand reputation index of 4,178,050 with the following indexes:
- Participation Index: 808,751
- Media Index: 735,520
- Communication Index: 1,283,315
- Community Index: 1,350,464
5. Jung Ryeo Won
Prominent actress Jung Ryeo Won, who mesmerized the audience with her on-screen chemistry with actor Wi Ha Joon in “Midnight Romance in Hagwon,” claimed the fifth spot in this month’s drama actor rankings. She attained a brand reputation index of 3,870,612 with the following indices:
- Participation Index: 504,890
- Media Index: 465,122
- Communication Index: 1,638,892
- Community Index: 1,261,708
TOP 50
- Byeon Woo Seok
- Chun Woo Hee
- Kim Hye Yoon
- Song Geon Hee
- Jung Ryeo Won
- Kim Hee Sun
- Wi Ha Joon
- Jang Ki Yong
- Ji Sung
- Lee Hye Young
- Lee Je Hoon
- Park So Yi
- Kang Han Na
- Go Kyung Pyo
- Claudia Kim
- Im Soo Hyang
- Lee Dong Hwi
- Ji Hyun Woo
- Hwang Jung Eum
- Kim Nam Hee
- Um Ki Joon
- Lee Yu Bi
- Park Sang Won
- Lee Seung Hyub
- Lee Joon
- Kim Myoeng Su
- Kwak Sun Young
- Lee Yoo Young
- Jeon Mi Do
- Lee Min Ki
- Suho
- Seo Eun Soo
- Ha Yeon Joo
- Uhm Hyun Kyung
- Lee So Yeon
- Hahm Eun Jung
- Yeon Woo
- Go Doo Shim
- Choi Woo Sung
- Cha Hwa Yeon
- Moon Hee
- Yoon Hyun Soo
- Jung Young Joo
- Joo Jong Hyuk
- Kwon Yul
- Oh Hyun Kyung
- Kim Min Kyu
- So Joo Yeon
- Baek Sung Hyun
- Kim Kyung Nam
Is your favorite Korean drama actor or actress among the latest top 50 Korean drama actors list? Feel free to share with us in the comments below. Stay tuned for the upcoming Korean brand popularity rankings!
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Source: Brikorea
