The Saturday-Sunday Korean drama “A Virtuous Business,” which uniquely explores the business of adult products, wrapped up its episodes last Sunday. According to Nielsen Korea, the series concluded with a new personal record of 8.6 percent. If you missed the show, don’t worry—you can still watch “A Virtuous Business” on Netflix. Before you do, here are some fun facts about the drama that might convince you to tune in!
Fun Facts About Netflix’s Korean Drama “A Virtuous Business”
In the early ’90s, the topic of ‘sex’ was often considered taboo, sparking hushed conversations and societal discomfort. The Korean drama “A Virtuous Business” transports us to this intriguing era.
The story follows the inspiring journey of four dynamic women, Han Jung Sook (Kim So Yeon), Oh Geum Hee (Kim Sung Ryung), Seo Young Bok (Kim Sun Young), Lee Joo Ri (Lee Se Hee), who sell adult products in a rural area, and the handsome detective of Geumje City, Kim Do Hyun (Yeon Woo Jin). Each of them has a captivating story untold. Over time, they form a stronger bond as they pursue their goals together.
1. An Adaptation of British Drama
The Korean drama “A Virtuous Business” is an adaptation of the 2016 British comedy-drama series titled “Brief Encounters.” Created by Fay Rusling and Oriane Messina, the story follows the lives of four ordinary women who become saleswomen for Ann Summers. They pursue happiness and fulfillment by selling adult products to women in their clients’ homes. This approach ensures privacy and creates an unforgettable shopping experience.
2. Collaboration of Top Director, Scriptwriter, and Stars
“A Virtuous Business” is a brilliant work of director Jo Woong and writer Choi Bo Rim. Director Jo Woong’s famous works include “Miracle That We Met” (2018) and “Love All Play” (2022). Meanwhile, writer Choi Bo Rim’s famous Kdramas include “What’s Wrong with Secretary Kim” (2018), “Touch Your Heart” (2019), and “My Roommate Is a Gumiho” (2021).
This captivating Korean drama features top Korean stars in leading and supporting roles. In the leading cast, we have Kim So Yeon from “Penthouse,” Yeon Woo Jin from “Daily Dose of Sunshine,” Kim Sung Ryung from “Kill Heel,” Kim Sun Young from “Crash Course in Romance,” and Lee Se Hee from “Bad Prosecutor.”
The Korean drama “A Virtuous Business” supporting cast includes Ra Mi Ran from “Jeongnyeon: The Star Is Born,” who appears as the CEO of Fantasy Lingerie, then Kim Won Hae, Seo Hyun Chul, Im Chul Soo, Jung Young Joo, Kim Jung Jin, and more.
3. “A Virtuous Business”: A Kdrama on a Taboo Topic with a Unique Concept
Set in 1992, this Korean drama adaptation transports viewers to an era when discussing adult topics and products was taboo. This drama is not a steamy drama. Instead, it provides fresh insights into how society perceived these subjects then. Moreover, the series thoughtfully explores these taboo topics in a highly entertaining manner.
comparing shop doors to sexy lingerie is the funniest thing i have seen all year🤣🤣🤣#AVirtuousBusiness #AVirtuousBusinessEp1 #정숙한세일즈 pic.twitter.com/NwfSUlCjxl
— 🌻🍒 june🌙🕊️ | #Jeongnyeon & #AVirtuousBusiness (@seohyungslover) October 13, 2024
This scene had me dying. I enjoyed the first episode so much 🤣.#AVirtuousBusiness #AVirtuousBusinessEp1 pic.twitter.com/3imqJQuco0
— Kayla (@BluKimchiKdrama) October 12, 2024
4. Kim So Yeon’s Unique Exploration
To fully embrace her role as the female lead, Han Jeong Suk—who was initially a shy woman but learned to sell adult products to survive—actress Kim So Yeon visited an adult store with her husband to learn about adult products and sales techniques. This effort would enhance her characterization for the drama.
5. Empowering Messages for Women
The Korean drama “A Virtuous Business” follows the Sales Sisters—four trailblazing women in 1992 who bravely sold adult products, Fantasy Lingerie, door-to-door in a rural village. However, it is more than just selling adult products; it’s about fostering independence, growth, self-love, family, romance, and unbreakable friendships.
Your Thoughts?
What do you think about the fun facts mentioned above? If you have watched the show, please share your thoughts with us. For those who haven’t seen it yet, do these fun facts inspire you to consider watching it? We would love to hear your answers in the comments below!
In the meantime, watch the Netflix Korean drama series “A Virtuous Business” trailer below!
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